For publishers and up and coming authors, it can be a big deal to get a nice blurb from a well-known, well-respected author with a hefty fan base. But I wonder if it is a big deal for readers? I mean, I don't go out of the way to find books my favorite authors have blurbed. I tend, much more, to read books that my friends (bloggy and RL) recommend. Their opinions are more valued to me than those of a person I've never met who may or may not have been paid or owed a debt or felt obligated in some way to write a blurb.
Note that, I'm not saying that blurbs aren't sincere, but I've certainly noticed books with blurbs from people who are quite publicly friends with the author of the book. I've also noticed books with blurbs from husband and wife authors, which I mean, REALLY? The average joe reader might not notice this, but I did, and it kind of cheapened the book for me because the marketing team did a sloppy job with that one.
So my question is, do blurbs make a difference to you when you're looking for a new book to read?
PS I don't know about you, but I'm a little tired of blurbs that say things like, "THIS IS THE NEW TWILIGHT," or "THIS IS A TWILIGHT-ESQUE ROMANCE." Please stop comparing everything that is paranormal with Twilight. I actually read a book that said on the cover that it was just that (Twilight-esque romance) and was mildly annoyed to realize at the end of the book that romance was not the main focus AT ALL because the main love interest dies halfway through and is pretty much never mentioned again. Dear blurber, please actually read the book before you compare it to Twilight.